Company: Every Nation Language Institute
Location: Philippines
Year: 2012-2014, Summer 2015/2017
Vision:
Location: Philippines
Year: 2012-2014, Summer 2015/2017
Vision:
"Every Filipino, a World Speaker"
Mission:
To make world class language education within the reach of everyone
Design Tasks:
Overhaul company's branding system for online and print medium/collaterals
Create a scalable visual & branding system for documents
Create new visual campaigns and promotional materials
Mission:
To make world class language education within the reach of everyone
Design Tasks:
Overhaul company's branding system for online and print medium/collaterals
Create a scalable visual & branding system for documents
Create new visual campaigns and promotional materials
Before:
Color and type were inconsistent across print and online medium
Color is a bit outdated (for the darker one)
Lighter color variation needs proper contrast and sense of formality
After:
Clean & Consistent
Mark of two (2) speech bubbles with the world icon inside it effectively conveys that enLi is a formal language learning institute
The italicized word mark (enLi) gives a sense of movement (moving forward)
Colors are more modern and easier for the eyes (on screen/print) because of the contrast
Type mark came from the older version (Arial Black)
Color and type were inconsistent across print and online medium
Color is a bit outdated (for the darker one)
Lighter color variation needs proper contrast and sense of formality
After:
Clean & Consistent
Mark of two (2) speech bubbles with the world icon inside it effectively conveys that enLi is a formal language learning institute
The italicized word mark (enLi) gives a sense of movement (moving forward)
Colors are more modern and easier for the eyes (on screen/print) because of the contrast
Type mark came from the older version (Arial Black)
"Every Filipino, A World Speaker"
Training globally competitive Filipinos since 2004
Training globally competitive Filipinos since 2004
Honestly there were too many materials that I was constantly creating for this company so this has been carefully curated. I even tweaked some of it to reflect to a more current visual standard (since at that time my design style was a bit too overcrowded with texts - and not much white space).
(Below: To be updated with more designs)
(Below: To be updated with more designs)